Sustainable Business Strategy for Future Leaders

Lead sustainable business strategies for success

Instructor: Haider Ali

Intermediate Level • 2 months to complete at 5 hours a week • Flexible Schedule

What You'll Learn

  • Understand the mega-trends and drivers influencing the change in consumer preference and business landscapes towards sustainable impact outcomes
  • Design and implement new sustainable business concepts and business models grounded in People, Planet, Profit and Progress centric thinking and doing
  • Understand how the creative ideation process functions to generate a broad range of relevant outcomes to your challenge domain and systems map
  • Develop a comprehensive snapshot of your business model value from three levels of analysis: environmental, social and business

Skills You'll Gain

Ideation
Business Valuation
Value Propositions
Business Strategies
Critical thinking
Systems Thinking
Design Thinking
Environmental Social And Corporate Governance (ESG)
Business Systems Analysis
Creative Thinking
Sustainability Reporting
Stakeholder Engagement

Shareable Certificate

Earn a shareable certificate to add to your LinkedIn profile

Outcomes

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from The Open University

4 courses series

This course will help you to discover the features of sustainable business and how you can adopt these for business success. You will gain a high-level understanding of the critical ‘big picture’ issues facing humanity today and learn how we can address them through innovation development and implementation. You’ll consider implications for businesses arising from UN Sustainable Development Goals (SDGs). You will assess existing business design and innovation approaches to problem solving in a sustainability context. Via text-based resources and task books, you’ll gain comprehensive understanding and benefit from in-depth reference points as you formulate your ideas and plans.

On this course, you’ll examine the process, methodology and impact of global circular economy initiatives.You’ll use systems thinking and mapping to understand the underlying dynamics and interaction of your problem-opportunity space and explore the likely impacts and effects of changing and/or influencing key elements of your systems. You’ll also identify key ‘leverage points’ of potential change across your systems map that you can address through future business interventions. Via text-based resources and task books, you’ll gain comprehensive understanding and benefit from in-depth reference points as you formulate your ideas and plans.

This course will help you to discover how to flip your logical thinking and reasoning mind to enable you to generate a wide range of innovative ideas. Using techniques such as the SCAMPER (Substitute, Combine, Adapt, Modify, Put, Eliminate, Reverse) method to assist in generating ideas, you will assess when to apply the different thinking modes appropriately in the ideation process. You’ll apply critical reflective thinking to avoid personal biases and unintended consequences when you develop potential solutions. You will also analyse proto-concepts critically to ensure their suitability and the likelihood of positive impact. Via text-based resources and task books, you’ll gain comprehensive understanding and benefit from in-depth reference points as you formulate your ideas and plans.

On this course, you’ll discover what sustainable business value means in the context of prototyping and validating business models.You will appraise your value proposition to stakeholders and its likely impact across people, planet, profit, and progress. You’ll develop a comprehensive snapshot of your business model value from three levels of analysis: environmental, social and business, and learn how to effectively pitch your sustainable business concepts. Via text-based resources and task books, you’ll gain comprehensive understanding and benefit from in-depth reference points as you formulate your ideas and plans.

Learner Testimonials

Felipe M.
Felipe M. • Learner since 2018

To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood.

Jennifer J.
Jennifer J. • Learner since 2020

I directly applied the concepts and skills I learned from my courses to an exciting new project at work.

Larry W.
Larry W. • Learner since 2021

When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go.

Chaitanya A.
Chaitanya A. • Learner since 2727

Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits.